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Fordex Editorial Staff.

THE MODEL T SPECIALIST A Book Devoted to Furthering Sales of the Model T.

Sales Equipment Company: Detroit 1952 Illustr, cloth, gilt lettering on spine, 208 pp + ads. Covers have light wear and rubbing, spine lettering very faint, toning to contents, tiny tear in a lower margin, front inner hinges starting else very god. From the Foreword: "The object of this book is to assist the reader to become a MODEL T SPECIALIST; to know himself, and his product; and to better understand how to sell himself, and his product." Sample chapters: "Types of Prospects," "Women Influence Sales," "Conducting the Sale," "The Ford Weekly Purchase Plan," "The Ford Organization," "Keeping Fit." Last chapter includes "The Model T Specialist's 'Ten Commandments." Plus ads for other Fordex books: "Sales and Service Data," "Ford Facts." This book is strictly on how to be a salesman and how best to sell the Ford Model T. Other Ford books include stats; the only stat in this book is a chart showing how much cheaper it is to repair a Model T over a Chevrolet or Overland. We were only able to locate two other books with the same exact title: One was in a private collection and the other in a library. In NUC. Scarce. FIRST ED,


Book Id: 98-9752

Price: $195.00

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